Joining about a dozen other big advertisers that have called reviews in the last few months, General Mills is jumping on the media review … Read the whole story
Carl's Jr. CEO says that his ads "cut through the clutter" and appeal to the younger male audience the brands seek. Read the whole story
Levi's, one of the first clothing manufacturers to experiment with radio frequency identification technology, has partnered with Google to create smart clothing. Through Project … Read the whole story
Marketplaces continue to emerge as the next model forcing change across the Internet, as companies turn directories and recommendation engines into virtual malls that … Read the whole story
This week ad shop Ignited created a viral product placement promotion with Jimmy Kimmel that featured Kimmel's Cousin Sal teasing random bystanders enticed with … Read the whole story
Southgate previously served as CEO of Brand Union Americas and has been with the agency for the past seven years in a variety of … Read the whole story
A new promotional film for Dignity Health Birth Centers, "The Space to Say 'Hello,'" features Lionel Richie's "Hello" and focuses on the excitement of … Read the whole story
Derrick Lin, brand strategist at Columbus, Ohio-based Resource Interactive, has a side project. It's called 1:87 and it's a representation of the frustrations of … Read the whole story
The latest Samsung ads starring Kristen Bell and Dax Shepard feature a functional array of Samsung products and leave viewers yearning for Bell and … Read the whole story
Landor elevated Christopher Lehmann to managing director of the San Francisco office. He will report to Stuart Sproule, president of Landor North America. Lehmann … Read the whole story
Ace Hardware selected Chicago-based O'Keefe Reinhard & Paul (OKRP) as its strategic and creative advertising agency, following a review. "We met with many quality … Read the whole story
