MAD Agency Daily
Friday, June 26, 2015
  • Cannes Lions: Pregnant Kim K. Vs. The Pickles

    We all know there's obvious hypocrisy surrounding the annual Cannes Lions International "Festival of Creativity": the insane costs, the scam award winners, the throwback … Read the whole story

  • Why Winning Awards Might Actually Be Good For Clients

    "Awards" has long been a dirty word amongst clients, and I used to believe far too much hoopla was applied to this season. Now … Read the whole story

  • Lions Innovation Shortlist Revealed

    At least three of the contenders have already won Grand Prix Awards at this year's festival, including "Life Paint," "Lucky Iron Fish," and Vodafone's … Read the whole story

  • Google's Real-Time Research: The Wait Is Over

    Google Trends has long been a useful, go-to tool for marketers and brands seeking to understand how and when consumers are searching. Last week … Read the whole story

  • WPP Buys Control of SET Creative

    The Portland, OR-based agency's capabilities include creating programs designed to engage consumers with brands through physical experiences in retail stores, pop-up stores, trade shows … Read the whole story

  • Personal Capital Names Hub AOR

    The financial/technology company wants to raise its awareness and has named Hub Strategy and Communications as its new Agency of Record. PC previously worked … Read the whole story

  • Innocean WW Names Jay Rhee To Oversee Europe

    Rhee will supervise a workforce of more than 250 staffers across the agency's eight European offices. Rhee succeeds Steve Jun, a founding member of … Read the whole story

  • Craig Love Elevated To ECD StrawberryFrog NY

    Love has been instrumental in the agency's recent success - he's credited with helping develop the campaign on behalf of pharmaceutical brand Orexo that … Read the whole story