The scope of work includes planning, creative, media, performance, social networks and CRM in the 24 countries where the client's airlines -- all soon … Read the whole story
Far too often when an agency is decimated by the loss of a large client, the standard tone taken is akin to "oh it's … Read the whole story
The role is a new one at the South Korea-based agency network, which bought McKinney in 2012. Brinegar will continue to serve as chairman … Read the whole story
Sheltering its innovative -- yet what some might consider farfetched -- ventures like Project Loon, Google will form a new holding company for new … Read the whole story
The University of Hartford Hawk just got a makeover from branding agency 160over90. It's the first time in 25 years that the hawk has … Read the whole story
- COMMENTARY
Last week I talked about how agencies perhaps need to radically reinvent themselves. I made that recommendation on the basis of studies from both … Read the whole story
Awkward Rob Lowe alter-egos are out and the sad sack doppelgangers for Eli Manning and Tony Romo are in, promoting DIRECTV and its NFL … Read the whole story
Cutwater hired Ciaran Rogers as senior digital strategist, responsible for enhancing digital strategy and analytics across all of the San Francisco-based agency's accounts and … Read the whole story
Droga5 Europe was named the first agency of record for UK-based charity, Hepatitis C Trust. Established in 2001, the Hepatitis C Trust aims to … Read the whole story
