A month after winning the U.S. assignment after a review, GroupM and Mindshare are adding the client's Europe and Australasia regions and portions of … Read the whole story
- COMMENTARY
While programmatic digital media can often save marketers huge dollars, as the definition of "programmatic" expands into tv and other media, savings is not … Read the whole story
Legal weed sales are projected to reach $8 billion by 2018 and private equity firm Greenfield Capital Partners is hoping to capitalize on this … Read the whole story
COMMENTARYWhile pundits weigh in on last night's prime-time politicking, there is no debating which candidates have been winning the Presidential Web engagement race. Utilizing … Read the whole story
The UK-based agency has appointed Jim Hamilton, formerly with iCrossing, to managing director, Head of U.S. Agency. He will oversee the shop's offices in … Read the whole story
- COMMENTARY
Like it or not manners reflect you and your company. We all receive a daily barrage of emails and texts. And, social platforms chronicle … Read the whole story
Spearheading this U.S. invasion is Mark Sitley, a former agency production executive who's worked at Euro RSCG (now Havas) in New York where he … Read the whole story
In the new role Diquez will direct all client-facing operations and lead the account management department. She will also continue to lead the Olay … Read the whole story
A new Millward Brown report finds that multiscreen users now spend as much time viewing online video as they do viewing TV. Read the whole story
CP+B Miami launched its first TV ad for letgo, a mobile app that lets users post, buy and sell items. The app lets users … Read the whole story
EVB hired Valerie Carlson as executive creative director of design innovation, a new position. She will work out of the agency's Oakland office and … Read the whole story
BFG Communications, already digital and social media agency of record for Church's Chicken, now added Instagram duties to its work for the brand. The … Read the whole story
