Mad Blog
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Donald J. Trump chose Monday, Dec. 7, (famously known as "the day that will live in infamy" after the attack on Pearl Harbor) to announce his own attack, calling for … Read the whole story
by Steve McClellan
The win came after a lengthy review that began in April. MEC's scope of work includes agency-of-record duties for integrated media planning and buying … Read the whole story
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by Richard Whitman, Columnist
For some holiday fun, Durham and New York City-based McKinney has developed Jolly, the first wearable that tracks how often you smile. Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
I was part of a panel on the "Evolving Advertising Landscape" at UBS' 42nd Annual Global Media & Telecommunications conference in New York City. … Read the whole story
by Larissa Faw
The campaign, from Terri & Sandy Solution is targeted at millennial moms. The product has a companion app for tracking baby feedings and infant … Read the whole story
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by Richard Whitman, Columnist
J. Walter Thompson has developed a technology that will allow a person to determine which elf made the gift they received for Christmas. Using … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Zefr, the social-media tech company that is expert at charting YouTube engagement, picks the top 20 influencers under 21--and names six attributes of the … Read the whole story
by Larissa Faw
The Interpublic shop will be responsible for branding and creative, as well as media planning and buying. The scope of the account includes both … Read the whole story
by Tanya Gazdik
As the only brand within the cruise category to participate in this Facebook beta test, Carnival and global creative agency Arnold Worldwide partnered to … Read the whole story
by Joe Mandese
U.S. Internet ad revenues hit $15 billion in the third quarter, marking the highest quarter since the Interactive Advertising Bureau and PwC began systematically … Read the whole story
by Wendy Davis
One out of three sites that host pirated movies and television shows also host malware that can be used to perpetuate ad fraud or … Read the whole story
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by Amy Corr
Since I'm highly motivated by food, this campaign speaks right to me. PNC Bank released its 32nd annual Christmas Price Index on Nov. 30, … Read the whole story
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by Amy Corr
BOHAN Advertising promoted Jon Arnold from creative director/vice president to executive creative director/senior vice president. Arnold plays a role in all agency accounts, which … Read the whole story
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by Amy Corr
Following a review, Erwin Penland was named agency of record for beverage company, Califia Farms. The agency will handle all digital and creative projects, … Read the whole story