A new study from the Association of National Advertisers and ad fraud tracker White Ops estimates that advertisers will lose $7.2 billion this year … Read the whole story
Of the dis-invitation, IAB spokesperson Laura Goldberg said: "The IAB Annual Leadership Meeting is for serious conversation among important digital industry stakeholders." Read the whole story
We are 18 days into the new year. How are your New Year's resolutions going? I was in the gym this morning, and it … Read the whole story
Publicis Groupe is introducing the Publicis 90 competition to provide support for 90 aspiring companies focused on digital innovation. The initiative is one of … Read the whole story
With ad blockers the captive audience can liberate itself from ad taxation. With breathtaking speed and righteousness, it has. The industry has responded with … Read the whole story
Not much in terms of industry-wide change, according ID Comms Co-Founder Tom Denford, who argues that real systemic change, however, may very well occur … Read the whole story
Andrew Susman spent the past two decades empowering brand marketers via content marketing. Now he plans to do it with a broader array of … Read the whole story
Colonel Sanders traveled the world to find the best Nashville Hot Chicken. Too bad he didn't just start in Nashville. In one of two … Read the whole story
Innocean USA named Eric Springer chief creative officer, a new position at the agency. He will report to Steve Jun, CEO of Innocean USA … Read the whole story
Energizer Holdings tapped Camp + King as its agency of record, following a review. TBWA/Chiat/Day previously handled the account. With the selection of a … Read the whole story