MAD Agency Daily
Friday, January 22, 2016
  • Four Mirum Minneapolis Executives Bolt To Form New Agency

    Mike Matheny, who has been executive creative director at the Mirum Minneapolis-St. Paul office, will lead the new agency. It will be called Folklore. … Read the whole story

  • The Internet Of Tracking Everything

    If nothing else, Internet of Things technology is starting to get good at tracking things. There are, of course, the IoT gadgets that track … Read the whole story

  • Maxus Americas Named Media AOR For Jet.com

    Maxus won the business following a review and will be replacing the incumbent agency Ocean Media. The creative portion of the account, which was … Read the whole story

  • Star-Spangled Speaking: Sarah Palin, Unplugged

    An endorsement is a form of ad, of course. And no endorsement in the history of political discourse has been as mind-blowing as the … Read the whole story

  • Oberto Taps Sports Celebs For New Campaign

    Oberto is doubling down on sports stars with a new roster of personalities for its 2016 campaign, including NFL star Rob Gronkowski, baseball all-star … Read the whole story

  • Joe Oh Named CEO FCB West

    Oh, who began his career with FCB San Francisco as an account executive and media planner in 1996, is re-joining the agency from OnCue, … Read the whole story

  • Deb Freeman Named Chief Strategy Officer FCB Garfinkel

    Most recently Freeman was executive strategy director at Grey New York. In her new role, Freeman will report to Lee Garfinkel, the agency's CEO … Read the whole story