Mad Blog
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WPP announced Thursday that J.W Thompson CEO Gustavo Martinez, who's enmeshed in an ongoing harassment suit, has resigned and will be replaced by Tamara Ingram. Hallelujah. In so doing, the … Read the whole story
by Steve McClellan
Martinez is replaced by WPP executive Tamara Ingram. WPP said Martinez resigned "by mutual agreement," in "the best interest" of the agency. Clearly, Martinez … Read the whole story
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by Richard Whitman, Columnist
A recent study conducted by Enders Analysis found nearly 80% of mobile data usage can be attributed to advertising. Read the whole story
by Larissa Faw
Developed with ad agency MUH-TAY-ZIK | HOF-FER, the "Tested on Humans" campaign is designed to raise brand awareness and support a new small electronics … Read the whole story
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by Richard Whitman, Columnist
Wieden + Kennedy London thinks things have gone too far. The agency believes people who work in advertising are working far too long for … Read the whole story
by Steve McClellan
The role is newly created and the agency indicated that Pierce, credited with driving significant growth at the firm, represents the next generation of … Read the whole story
by Joe Mandese
Two months after leaving the top digital innovation role at one of the world's largest advertising companies -- Havas -- Rob Griffin is looking … Read the whole story
by Larissa Faw
Peet's Coffee & Tea is celebrating its 50th anniversary with a campaign that pays homage to the brand's claimed heritage as "the original craft … Read the whole story
COMMENTARY
by Marcia Lorente, Columnist
And that goes for both men and women in the business. I was recently at the 3% Conference where speaker after speaker discussed the … Read the whole story
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by Amy Corr
You can only get so much swag at SXSW before reaching a tipping point. How many branded t-shirts, notebooks and cozies can one have? … Read the whole story
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by Amy Corr
Gyro UK hired Fran Caplan as marketing director, a new position. Most recently, Caplan spent three years as marketing director at krow. Prior to … Read the whole story
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by Amy Corr
Following a review, Solve was named agency of record for Radisson, marking the agency's first foray into the hospitality category. Solve will handle global … Read the whole story