MediaPost Agency Daily
Friday, April 1, 2016
  • Horizon: Millennials, Gen Xers Use Newer Media To Glean Political Info

    "When it comes to politics, each generation is drawn to the media that helped it come of age as voters," says Kirk Olson, VP … Read the whole story

  • Agency Launches Wildlife Documentary-Style #Adlife Web Series

    The series is billed as "a mostly comedic expedition through the wild advertising wilderness; guaranteed to produce feelings of joy, happiness and/or post traumatic … Read the whole story

  • Jan Weinstein Joins Vizeum US As Client President

    Weinstein, a 30-plus year agency veteran was most recently at sibling agency Carat, which she joined in 2008 and where she led a roster … Read the whole story

  • Agency Plans To Dispense Weed To Its Employees

    Toronto-based creative agency Blackjet has added a unique element to its employee benefits package in order to better attract better talent. While it's not … Read the whole story

  • Mobile First? New Research Says Not So Fast

    Lakshman Krishnamurthi, a marketing professor at Northwestern University's Kellogg School of Management and co-author of the research, explains how those small screens shape shopping … Read the whole story

  • F&P, SwellShark Win Pete and Gerry's

    Pete and Gerry's Organic Eggs has appointed NYC-based Figliulo&Partners creative agency of record. The agency was selected following a competitive review and will service … Read the whole story

  • Smith Bros. Lands Baskin-Robbins International Ad Duties

    The agency's first work will debut in mid-2016 to support the Flavor of the Month platform, which will include in-store, local marketing, digital and … Read the whole story