Overall, both 2016 and 2017 will be positive and stable, with expected growth (at least for now) of 4.5% in both years. The Dentsu … Read the whole story
A proposal from the U.S. Department of Labor calls for the floor above which agencies do not have to pay overtime be raised to … Read the whole story
As part of the acquisition, Ogilvy CommonHealth Medical Media, the media operation within Ogilvy CommonHealth Worldwide, will become part of CMI. CMI in turn … Read the whole story
The agency is being tasked with helping the headphone and speaker marketer transform into a so-called "lifestyle brand," with campaigns that will promote its … Read the whole story
It's the first national campaign the health care concern is undertaking to create awareness of the program. GSD&M created a TV and radio spot, … Read the whole story
Since Google eliminated text ads down the right rail of the search engine query results page, AdGooroo has seen fewer advertisers overall, but would … Read the whole story
Media industry ratings watchdog the Media Rating Council has released proposed guidelines for defining a viewable ad impression on a mobile device. The new … Read the whole story
An ideal way to help me train when I'm at home. Tough Mudder celebrated April Fool's Day with the launch of Tough Mudder Toys, … Read the whole story
TBWA Worldwide hired Anaka Kobzev as global head of communications. Beginning April 18, Kobzev will be based in New York global headquarters and will … Read the whole story
Solve was named agency of record for American Standard, a bath and kitchen manufacturer, without a review. The agency will serve as brand agency … Read the whole story
