by Steve McClellan
For the last six weeks both sides in the case have been arguing fiercely about whether recorded comments by former agency CEO Gustavo Martinez … Read the whole story
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by Richard Whitman, Columnist
It's the top prize for the Ad Council's annual March ADness competition, and JWT won for a new PSA for The Shelter Pet Project. Read the whole story
by Larissa Faw
Developed pro-bono by agency David Buenos Aires, the initiative points out how it's okay to show a man's boobs to talk about self-prevention, but … Read the whole story
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by Richard Whitman, Columnist
Dragging its feet for 105 years, Campbell Ewald has never had a female Chief Creative Officer. That changed this week when the agency appointed … Read the whole story
by Steve McClellan
Agency President Kevin Wertz adds the CEO title while the agency has named Jo Shoesmith Chief Creative Officer, the first female CCO in the … Read the whole story
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by Richard Whitman, Columnist
IPG agency Tierney has announced the addition of two new senior creative directors to its leadership team. Michael Lander and David Lan have both been … Read the whole story
by Larissa Faw
Spokesperson Blake Shelton will continue to star in ads for the brand. Last year's "Epic Underwear" spot showcased his down-home personality and lack of … Read the whole story
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by Richard Whitman, Columnist
New York-based WPP agency Young & Rubicam will open a 50-person shop in Memphis to help service the $457 million Navy Recruiting Command account … Read the whole story
by Adam Buckman
Under Crackle's break-free advertising plan, viewers will see only five spots per episode of any Crackle original series with 10 episodes, "instead of 300 … Read the whole story
COMMENTARY
by Max Lenderman, Op-Ed Contributor
Almost every agency I know has a volunteer program, and there's no shortage of humanitarian intention in our industry. We should all be proud … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
When you walk into a store and the store owner knows details about your life that he can use to personalize the experience, that's … Read the whole story