MediaPost Agency Daily
Tuesday, July 5, 2016
  • Publicis Groupe, Tencent Strike Global Accord

    Described as a first, the Publicis-Tencent alliance involves all of Tencent's platforms and all of Publicis' major units -- Publicis Media, Publicis Communications and … Read the whole story

  • WPP's Busy M&A Week: Invests in Woven Digital, All Def And Strikes Alliance With Tencent

    WPP was busy on the deal-making front this week, announcing two strategic investments -- in Woven Digital and separately, Russell Simmons' All Def Digital … Read the whole story

  • KBS Lands Red Robin Biz

    KBS will oversee brand strategy and creative marketing, as well as digital media planning and buying through KBS' media agency The Media Kitchen. The … Read the whole story

  • An Apple A Day: Proverb Lands Atrius Health Account

    The first campaign under the new partnership includes a 1:23 commercial that asks, 'What if your Doctor cared enough about the things you care … Read the whole story

  • Genesis Media, Heads Music Strike Data Alliance

    The non-exclusive deal lets Heads label's artists, including Wyclef Jean, have access to big data points including which formats, lengths and types of creative … Read the whole story

  • Connelly Partners Acquires Digital Shop Almighty

    Connelly, a full-service ad shop, said the acquisition would bolster its capabilities in UX digital design and media optimization. Almighty also brings global client … Read the whole story

  • Richard Whitman Has Left The Building

    He's on a well-deserved summer break and will be back in mid-July. Read the whole story