Verizon Communications will announce Monday its intent to acquire Yahoo's core assets -- including its search, video and mobile advertising businesses. The move will … Read the whole story
The agency's LA office has announced two creative promotions on the Gatorade account, a brand that has been with the agency since 2008. Read the whole story
Growth in North America in the second quarter slid to 0.3% from 1.2% in the first quarter. First half growth in the region was … Read the whole story
A study released Thursday by ad-tech company Turn found that younger creatives in the U.K. are not entirely comfortable with using programmatic marketing solutions. Read the whole story
A new campaign from the auto parts and accessories brands celebrates fandom with a user-generated content competition via social media. Developed with Upshot with … Read the whole story
Working with Amazon, Patron is one of the first spirits brands to incorporate voice technology into a marketing campaign and is the first luxury … Read the whole story
A new campaign developed with agency Rokkan-"Greatness Is Brewing"-- uses a tongue-in-cheek twist on the "giant leap for mankind" moon landing (as famously declared … Read the whole story
When in Transylvania, it seems fitting that blood is an accepted form of currency. Last year's Untold Festival, held in Romania, offered concert-goers a … Read the whole story
Beginning Sept. 6, Eric Weisberg joins Doner as global chief creative officer. Weisberg will relocate to Doner's Detroit headquarters after 15 years at JWT … Read the whole story
Tug was tapped by Japanese beer Kirin Ichiban to handle its UK social media. Along with strategic planning, the UK-based agency will handle content … Read the whole story
