Mediapsssst
Among other things Abbott Mead Vickers BBDO Group Chief Executive Cilla Snowball suggests eliminating the gender pay divide and encouraging men to lead diversity efforts. Read the whole story
KFC U.S. has selected Mediavest | Spark, part of Publicis Media, as its new agency for media planning and buying responsibilities for its general-market … Read the whole story
Dentsu said today its internal investigation into its digital ad billing practices in Japan found nearly 1,000 cases where inaccuracies occurred in the processing … Read the whole story
Kellogg has been a client of Burnett's for over 60 years and last year decided to shift its iconic Special K brand in the … Read the whole story
The spots are from Havas New York and showcase the work of the U.S. Digital Service, which was created by President Obama in 2014 … Read the whole story
Adbrain will help Horizon reach audience pools across multiple devices, expanding its ability to efficiently reach and deliver messaging to the right person at … Read the whole story
- COMMENTARY
The writing has been on the wall for some time. But where it once spelled out Yahoo, it now says Altaba. The Yahooligans are … Read the whole story
Shake your Orangina pulp. A toilet that cleans itself. Let's launch! Read the whole story
DDB North America named Catherine Locker, former group director, strategic marketing for Coca-Cola North America, as chief of staff, a new position. She will … Read the whole story
Red Door Interactive was named agency of record for Astroglide, tasked with creative duties and paid media support, including ad placements both online and … Read the whole story
