KFC U.S. has selected Mediavest | Spark, part of Publicis Media, as its new agency for media planning and buying responsibilities for its general-market … Read the whole story
Among other things Abbott Mead Vickers BBDO Group Chief Executive Cilla Snowball suggests eliminating the gender pay divide and encouraging men to lead diversity … Read the whole story
Dentsu said today its internal investigation into its digital ad billing practices in Japan found nearly 1,000 cases where inaccuracies occurred in the processing … Read the whole story
Kellogg has been a client of Burnett's for over 60 years and last year decided to shift its iconic Special K brand in the … Read the whole story
The spots are from Havas New York and showcase the work of the U.S. Digital Service, which was created by President Obama in 2014 … Read the whole story
Adbrain will help Horizon reach audience pools across multiple devices, expanding its ability to efficiently reach and deliver messaging to the right person at … Read the whole story
The writing has been on the wall for some time. But where it once spelled out Yahoo, it now says Altaba. The Yahooligans are … Read the whole story
Shake your Orangina pulp. A toilet that cleans itself. Let's launch! Read the whole story
DDB North America named Catherine Locker, former group director, strategic marketing for Coca-Cola North America, as chief of staff, a new position. She will … Read the whole story
Red Door Interactive was named agency of record for Astroglide, tasked with creative duties and paid media support, including ad placements both online and … Read the whole story