The appointments come after a formal review that began last October. The toy marketer spent an estimated $120 million annually on ads in 2015, … Read the whole story
The agency's second attempt at trying to make it in The Big Apple will focus on beauty. That's right. Beauty. Read the whole story
Dentsu Aegis Network is promoting Carat U.S. CEO Doug Ray to the newly created position of President, Product and Innovation. Ray will be succeeded … Read the whole story
Britton is a familiar face at the 85-person agency. Britton is a founding member of the shop, which was incubated out of MRY in … Read the whole story
The Omnicom agency is launching a new campaign today, called "Put Her on the Map" that urges cities and corporations to name streets, statues … Read the whole story
The new campaign, dubbed 'Fit Is Everything' from Toth+Co, is based on research that found a "transformative power" for women who find a pair … Read the whole story
MillerCoors has retained MDC Partners's TEAM Enterprises as its experiential marketing and retail sampling agency following a formal review. Based in Fort Lauderdale and … Read the whole story
- COMMENTARY
It's a fact: Creativity thrives in times of chaos and angst. I anticipate some amazingly creative work over the next four years. This year's … Read the whole story
Milka launched "First Tastes," a European digital campaign that aims to evokes a touching childhood memory of tasting Milka chocolate for the first time. … Read the whole story
DDB New York promoted two and hired two. Melissa Martinez, former group business director, was elevated to chief marketing officer, and Michael Collins, former … Read the whole story
Supermoon, a Santa Monica, Calif.-based creative agency, was named the first agency of record for Snap Kitchen, a Texas-based healthy pre-made food retailer. The … Read the whole story
