by Larissa Faw
Developed by McCann London, the campaign gives Subway digital cookie acceptors the chance to enter their email address to receive a voucher for a … Read the whole story
-
by Richard Whitman, Columnist
Philadelphia-based ad agency Cliff Ross is under fire for one of ten fonts it developed, each of which were said to have been inspired … Read the whole story
by Steve McClellan
The new operation, dubbed TMK London, will be led by Managing Director, Brooke Reno. She'll report to Media Kitchen President Barry Lowenthal. Reno is … Read the whole story
by Steve McClellan
Small-business insurer Hiscox and its agency gyro are out with a new campaign dubbed 'I'mpossible.' The apostrophe between the letters I and m is … Read the whole story
-
by Tobi Elkin
The Trade Desk reported Q4 earnings and fiscal-year 2016 earnings at the market close on Thursday. The global-ad tech platform reported more than $1 … Read the whole story
by Larissa Faw
The Publicis Group-owned shop launches with a small group of clients, including Tesco Mobile and Britain's Beer Alliance. The office opens with 12 people … Read the whole story
by Joe Mandese
Publicis' Starcom USA unit was the most awarded media agency of 2016, according to findings of an analysis of the major media-related awards of … Read the whole story
COMMENTARY
by John Cosley, Op-Ed Contributor
There's a lot of talk that companies need to prepare for a world where voice is the primary -- or the only -- way … Read the whole story
COMMENTARY
by Ted McConnell, Featured Contributor
15 years ago, the Pew Research Center opined that there was no evidence of "information bubbles." We had asked because we suspected that the … Read the whole story