A former research and business development director at RECMA, Olivier Gauthier is now giving the media agency tracker some competition with a company of … Read the whole story
The executive, Sicen Sun, was arrested for 3D printing four imitation firearms and attempting to sell them online for $1 million. Sun claims he … Read the whole story
As part of the effort, the brand is introducing the Brawny Woman - donning the familiar red-and-black plaid shirt - who will grace the … Read the whole story
Just in time for Lent, McDonald's and its agency Bernstein-Rein (BR) are introducing a new campaign that highlights the restaurant chain's iconic Filet-O-Fish sandwich. … Read the whole story
Edwards, a 25-year veteran of the Washington-area ad shop, has been president since 2014. She was named its first female partner in 2000. In … Read the whole story
Kansas City-based agency Barkley has elevated Katy Hornaday to the post of Executive Creative Director. She's been with the agency for five years, leading … Read the whole story
"Virtually any brand has the potential to make inroads with women, who represent roughly half of all consumers," YouGov BrandIndex CEO Ted Marzilli tells … Read the whole story
The days of the huge retainers paying for massive marketing and advertising teams are numbered. Expect to see smaller, leaner operations working on a … Read the whole story
The only constant in general is change, while the only constant in the world of technology is consolidation. At least that's the case when … Read the whole story
To celebrate the 50th anniversary of the Summer of Love, the Berkeley Art Museum and Pacific Film Archive (BAMPFA) is bringing the spirit of … Read the whole story
Havas New York tapped Dan Goldstein as chief strategy officer, reporting to Laura Maness, CEO of Havas New York. Goldstein was most recently co-founder … Read the whole story
CommunityAmerica Credit Union (CACU), a not-for-profit Kansas-based financial institution, named Cactus as its agency of record. The agency will be responsible for providing strategic … Read the whole story