by Larissa Faw
Agencies are lending their support for International Women's Day (IWD), celebrated every year on March 8 to show respect, appreciation, and love towards women … Read the whole story
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by Richard Whitman, Columnist
BETC Sao Paolo created an app called WomanInterrupted which, when launched, can analyze a conversation and determine how many times a man interrupted a … Read the whole story
by Joe Mandese
Dentsu Aegis Network this morning said it is integrating freestanding design and technology shop Firstborn into its Isobar network. The company said the combination … Read the whole story
by Steve McClellan
The promotional platform is described by Amazon as "an audio storytelling experience across online, mobile and experiential platforms." The program, based on the Phillip … Read the whole story
by Larissa Faw
This is Y&L's first partnership with Cat parent Wolverine, which also owns Merrell, Keds, and Hush Puppies. Y&L will provide creative direction for the … Read the whole story
by Larissa Faw
The hotel chain has launched a new campaign that coincides with its revamped loyalty program. TV spots will run in sports, news and lifestyle … Read the whole story
by Joe Mandese
The new role, which is actually split between Hill Holliday and spinoff stand-alone media agency Trilia, is responsible for digital innovation and integration. Among … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
We are rapidly approaching the nonsense -- er, the annual ritual, that is the upfronts and NewFronts. And because it is always about the … Read the whole story