MAD Agency Daily
Friday, April 21, 2017
  • Publicis Groupe Posts -1.2% Organic Growth

    Publicis Groupe's consolidated revenue in Q1 2017 was 2,328 million euro ($2.51 billion), up 1.6% from 2,291 million euro ($2.47 billion) in 2016. Read the whole story

  • MediaLink Expands To Europe

    The company's vice chair, Wenda Harris Millard, will relocate to London to establish and manage the new office. Read the whole story

  • For Brands, It's Harder To Be Seen As Green

    Among the winners: Chick-fil-A, Dunkin', Ford, Hyundai, Nike and Apple. And Best Buy, Coke, Microsoft and Xerox are all new to Brand Key's Greenest … Read the whole story

  • Accenture Hires UM, Buys Kunstmaan

    Accenture Interactive is acquiring Belgium's Kunstmaan to strengthen its capabilities in brand strategy, creative and marketing services and content creation. Read the whole story

  • Stein IAS Nabs Gyro's Danny Turnbull

    In this newly created role, Turnbull will lead the B2B agency's growth plans in the UK and throughout Europe. Read the whole story

  • Dear Marketers, Your Future Is Definitely Female

    Secret is not alone in embracing this moment by showing women beyond traditional standards of beauty and feminine roles. And the more brands that … Read the whole story

  • Will FTC Crack Down On Instagram Ads?

    The FTC recently warned around 90 Instagram influencers to disclose paid promotions. Read the whole story

  • Amazon: Mistakes Brands Make

    Marketers from major brands typically think their brand power will drive sales on Amazon, so they don't optimize product listings and run campaigns in … Read the whole story