by Larissa Faw
The spot, from agency Cutwater, is designed to the show life from the perspective of a child. Read the whole story
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by Richard Whitman, Columnist
If you didn't have a bit of history in this industry, a visit to the Valassis website might lead you to conclude the company … Read the whole story
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by Steve McClellan
Through the first four months of the year, the value of acquisitions is down roughly 24% versus a year ago, according to a report … Read the whole story
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by Tobi Elkin
More than 24 brands are participating including Allstate, Bank of America, JPMorgan Chase, Chobani, The Coca-Cola Co., Marriott, Mastercard, Procter & Gamble, Target and … Read the whole story
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by Tobi Elkin
In an effort to combat malvertising, Rocket Fuel has launched a detection and prevention platform that uses Google Cloud Vision API to detect and … Read the whole story
by Larissa Faw
The agency will assist with brand positioning, logo creation, package design and the creative campaign to launch the new line. Read the whole story
by Larissa Faw
Developed with Red Interactive Agency, 13 six-second spots will run as mid-roll ads in weekly PGA Tour highlight reels through September. Read the whole story
by Steve McClellan
In addition to branding services, The Halo Group offers creative advertising, PR, content marketing, search and social media services. The group is being integrated … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
Some say content is king. Some say data is king. I think it's a duopoly, not a monarchy, and recent moves from Facebook and … Read the whole story