As messaging capabilities expand within the Internet of Things, voice appears to be a primary focus for new brand engagement opportunities. That was the … Read the whole story
The contretemps boiled over last week, but started with a dispute between SAP and Publicis Groupe over a major back-office software deal struck nearly … Read the whole story
GroupM was tops in new business wins -- totaling $838 million globally -- among the major holding company media groups for the first quarter, … Read the whole story
A group of ad-tech firms including Rubicon Project will launch an open-source initiative intended to address many of the challenges surrounding transparency in programmatic … Read the whole story
"Florida Man" headlines are widely used clickbait for many media outlets. Now, a Big Brothers and Sisters group in the state, along with its … Read the whole story
The idea is to help youngsters be better equipped and prepared to push through meaningful change agendas in their homelands. Read the whole story
Toyota vehicles are equipped with so many standard safety features that the reliable crash test dummies have become obsolete. The thrill-seeking dummies resort to … Read the whole story
The Escape Pod Group named Celia Jones as brand director. She will be responsible for managing PR and marketing initiatives across the group's three … Read the whole story
Following a RFP process, Major League Soccer (MLS) tapped Minneapolis-based SixSpeed to produce two separate live-event experiences. The agency will concept and design an … Read the whole story