According to its latest annual report, the phone-service provider has cut its total advertising costs by $200 million for each of its last three … Read the whole story
When somebody makes a claim like that, it's usually time to plug in the B.S. detector. Let's go back to 2013 for a look … Read the whole story
That said, traditional media usage continues to decline, according to a new report from Publicis Groupe's Zenith. People will spend an average of 316 … Read the whole story
88rising, founded in 2015, has branded and sponsored content deals with companies such as adidas, Maybelline and Revolve -- the latter an online fashion … Read the whole story
The program features a portable technology developed with BSB Fab Lab (MIT's digital manufacturing lab), that interferes with the reception of radio stations in … Read the whole story
- COMMENTARY
Once upon a time, we took a "spray & pray" approach with our limited award show budget. Enter a bunch of different shows. Hope … Read the whole story
Yandex, the most successful search engine in Russia, has reportedly come under "suspicion" of leaking personal information about Ukrainians to the Russian government. Read the whole story
Vacationing cows. A swan song. Let's launch! Read the whole story
Organic named Michelle Tang as chief growth officer, reporting to the agency's chief executive officer, David Shulman. Tang joins the New York office and … Read the whole story
Treasury Wine Estates Americas (TWE) named BARU as agency of record for communication planning, analytics and paid media. The agency previously worked with TWE … Read the whole story
