Engineers at Publicis Groupe plan to build an AI-powered virtual assistant named Marcel based on technology acquired from SapientNitro that will allow each agency … Read the whole story
The ad wasn't even that direct, as the jury president acknowledged on stage at Cannes! Read the whole story
Photographer and creative director Mario Testino made the comment at a Cannes session Tuesday in a conversation with Teen Vogue's Elaine Welteroth. Read the whole story
The collaboration includes 360-degree integrated global marketing campaign featuring the big-budget film and the PC gaming industry's newest entrant, Dell's Inspiron 15 7000 Gaming … Read the whole story
Google's Jigsaw has developed a tool called Perspective that flags "toxic" commentary, giving publishers the option to censor such missives. Publishers can do the … Read the whole story
Done & Dusted Co-Founder Hamish Hamilton whose team has been responsible for the Super Bowl Halftime Show, London 2012 Olympics, Victoria Secret's Fashion Show, … Read the whole story
Podcasts are popular, some attracting tens of millions of cumulative viewing. However, Glass laments that advertisers don't seem to get the medium's compelling nature. Read the whole story
Every day that Barack Obama was in the White House, he read 10 letters. Why letters? Because form matters. There's still something about a … Read the whole story
The Milk Processor Education Program (MilkPEP) is launching "Milk It!," its first advertising campaign aimed at kids ages 9-10. Developed with Campbell Ewald, the … Read the whole story
Alex Morrison has been appointed President of Grey West, a new position at the New York-based agency. Morrison will oversee the San Francisco and … Read the whole story
Philadelphia-based Red Tettemer O’Connell + Partners (RTO+P) has been selected by fast casual Mexican restaurant chain Chronic Tacos for creative AOR duties. RTO+P will lead … Read the whole story