MediaPost Agency Daily
Thursday, July 6, 2017
  • Havas Launches In-House Influencer Team
    by Larissa Faw

    The agency indicated the operation will work across all Havas clients to monitor and track influencer campaigns to ensure projects are cohesive, brand appropriate … Read the whole story

  • MEDIApsssst
    Periscope Gets Creative For Minnesota Lottery
    by Richard Whitman, Columnist

    Yeah, there's a sucker born every minute. But in Minnesota at least, the money you fork over to the lottery (let's face it, the … Read the whole story

  • Mediahub Negotiates Exclusive Pod Position, Lands PODS Media AOR
    by Joe Mandese

    MullenLowe Mediahub unit has been named the media agency-of-record for PODS Enterprises, the Clearwater, Florida-based marketer of storage and moving services that drop-off and … Read the whole story

  • Havas Group Acquires Health Specialist SO What Global
    by Steve McClellan

    The acquired firm is being grouped with Havas' existing agency Health For Brands London as part of a new entity known as Havas SO … Read the whole story

  • Agency Exec Sees Potential In VR Eye Tracking
    by Chase Martin

    Virtual reality may soon become a platform to conduct user experience research, thanks to new eye tracking capabilities. The capabilities, which were recently launched … Read the whole story

  • COMMENTARY
    Your Summer Recap Of What Data Makes Possible
    by Cory Treffiletti, Featured Contributor

    Are you tired of talking about data? Then let's try talking about use cases - what data makes possible. Data is not the end … Read the whole story