The group unveiled new branding and leadership today, the first steps in a series of changes aimed at revitalizing the 38-year-old award for the … Read the whole story
"Find Your Real to Real" was developed by an agency roster, including McGarryBowen (advertising and digital), Carat (media buying), VaynerMedia (social) and Weber Shandwick … Read the whole story
The social and online campaign features three influencers - Julian Edelman of the NFL's New England Patriots, "Top Chef" Kristen Kish and fitness guru … Read the whole story
The campaign also includes digital marketing featuring a variety of "Everyman" characters, radio ads, and social media content and outreach efforts. Read the whole story
Using GumGum's technology to track sports highlights and sponsorships as they are shared in social media and other platforms, Stadium intends to run more … Read the whole story
"ISIS and other nefarious groups are dependent upon having a social media network from which to collect money and conduct terrorist operations including recruitment … Read the whole story
- COMMENTARY
The iPhone8 will come out this fall. Rumors of drama, delays, hardware and manufacturing issues notwithstanding, there's a sparkling new iPhone in our future. … Read the whole story
Adidas and Cheil Worldwide India are launching the #FanTheFire campaign to encourage Indians to pay more attention to the country’s less well publicized athletic … Read the whole story
EP+Co, which rebranded from Erwin Penland earlier this year, is promoting Curtis Rose from SVP, director of creative technology to chief operating officer. A … Read the whole story
Michelin, the French tire manufacturing giant has awarded Havas Media its global media business, the companies have confirmed. The selection followed a competitive pitch … Read the whole story
