Sources confirmed the review has been launched via an RFP issued by the client. The firm spent more than $5 billion on advertising and … Read the whole story
New England's Revolution soccer team has launched a feisty new brand campaign that seemingly provokes the local citizenry in Boston to near fisticuffs. Read the whole story
With references to "foodgasms" and the Kama Sutra, the brand is going for fun and provocative positioning (so to speak). Read the whole story
Led by filmmaker Chris Milk and entrepreneur Aaron Koblin, Within's partners and content collaborators include Apple, The New York Times, NBC Universal, Vice, 21st … Read the whole story
- COMMENTARY
Outdoor billboards serving mobile ads to relevant, opted-in passersby sounds like just the tonic for a channel tooling up for digital. Read the whole story
Stella & Chewy's and its agency Haberman are pivoting away from traditional dog food creative that typically features real animals by introducing black-and-white animated … Read the whole story
Omnicom branding and commerce agency The Integer Group has promoted Tisha Pedrazzini to President of the agency’s Denver office where the firm is headquartered. … Read the whole story
Coty has selected R/GA to handle creative marketing for its recently acquired hair care brands Clairol and Wella after a review. The story was … Read the whole story
