The Association of National Advertisers released its highly anticipated report on commercial production practices today, concluding that marketers need to do a far better … Read the whole story
Arnold Worldwide is appointing Icaro Doria as its new chief creative officer. The former DDB New York CCO replaces Jim Elliot, who left in … Read the whole story
Bernardo Rodriguez has joined consumer satisfaction research company and publisher J.D. Power as chief digital officer, responsible for design and content of the company's … Read the whole story
Independent agency Scoppechio is acquiring a majority stake in experiential agency CivitasNow to help flesh out its portfolio of services. Read the whole story
IPG's MAGNA and sibling out-of-home specialist Rapport issued a new report yesterday that reads like a David Letterman top-10 list about why OOH is … Read the whole story
BooneOakley is lending its talents to help the Atlanta-based pizza chain Mellow Mushroom (MM) create a promotion—in the form of new menus--that "people would … Read the whole story
Rebekah Audic has been appointed global head of marketing for Mirriad, the in-video advertising company. In this newly created role, she will oversee marketing … Read the whole story
Online auto retailer Vroom has appointed Anomaly, part of MDC Partners, as its first agency of record. Anomaly will work with Vroom on building … Read the whole story
