MAD Agency Daily
Monday, August 21, 2017
  • Publicis Veteran Richman Is Departing For GroupM

    GroupM has appointed Amanda Richman U.S. CEO of the new agency -- which is called NewCo for now -- that is being formed as … Read the whole story

  • Marketers Jump On Eclipse Bandwagon

    Royal Caribbean enlisted singer Bonnie Tyler to perform a duet of "Total Eclipse of the Heart" with Joe Jonas of DNCE on its Total … Read the whole story

  • In First-Ever TV Ad, Patagonia Targets Trump Administration

    The ad features the company's founder, who asks viewers to contact Ryan Zinke, Secretary of the Interior, and hold him to his promise to … Read the whole story

  • How Working With Seniors Has Made Me A Better Creative

    I've spent more than my fair share of time casting seniors for various Medicare commercials. What I've learned from working with these amazing people … Read the whole story

  • Solving For Hate

    Like you -- I assume -- I hope-- I was saddened and sickened by the events that unfolded in Charlottesville last weekend. Saddened by … Read the whole story