The agency cited pockets of macroeconomic troubles worldwide. Despite some uncertainties in the U.S., that market seems to be holding its own. Read the whole story
The firm has hired Chelsey Susin Kantor as director of creativestrategy. Kantor's appointment is the first step in building a major presence on the … Read the whole story
A new national campaign includes the SweeTARTS Acapellooza Contest that invites collegiate acapella teams (between four and eight members) to create original 20- to … Read the whole story
Unveiled at midnight at Sephora, also owned by LVMH, the singer welcomed the Rihanna Navy by working the register herself, in an event timed … Read the whole story
WPP's Brand Union is appointing Vincent Roffers as its first U.S. executive strategy director to help refine the agency's strategic approach to brand-building. Read the whole story
The Farmers Insurance's campaign tag line, perfectly delivered by Oscar-winning actor J. K. Simmons, is: "We know a thing or two, because we've seen … Read the whole story
Google has pulled together about 20 mobile apps to help Floridians make it through the next 72 hours, as they wait for Hurricane Irma … Read the whole story
In more than 35 years in the agency business (at shops big and small) I've discovered a few simple truths that, when rigorously applied, … Read the whole story
When it comes to brand safety, digital can learn a lot from TV. Some broadcasters have seen ad spend increase, as advertisers have flocked … Read the whole story
Samsung and agency Cheil Worldwide Seoul are supporting the Korean brand's wearable fitness collection with a new campaign. The creative is designed to broaden … Read the whole story
DigitasLBi is promoting Jenny Awasano to senior vice president/group creative director. She’ll manage the agency’s American Express consumer account while continuing to work on … Read the whole story
Central BBQ has selected Denver-based LRXD as its first AOR after a competitive pitch involving a number of other undisclosed agencies. Now with three … Read the whole story