by Steve McClellan
Dentsu Aegis B2B agency gyro, has realigned management for its Chicago and Denver operations, promoting Chris Hill to President for both offices. He succeeds … Read the whole story
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by Richard Whitman, Columnist
The good news is those ads are court-mandated, aren't designed to sell cancer sticks and probably won't be packed with lies. But it is … Read the whole story
by Sara Guaglione
The goal is to bring attention to the credibility of magazine content - how it is thoroughly researched, fact-checked, curated and produced. The campaign, … Read the whole story
by Larissa Faw
The brand, which admittedly lost its way, is out with a new campaign and revised jingle. It's the first work from the restaurant chain's … Read the whole story
COMMENTARY
by Max Lenderman, Op-Ed Contributor
The Association of National Advertisers (ANA) published an eye-opening report earlier this month that has drastic (and perhaps dire) consequences for our industry. As … Read the whole story
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by Wendy Davis
In a blow to Google, a federal judge has ruled that the company must face trial for allegedly overcharging a search advertiser and failing … Read the whole story
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by Aaron Baar
"A large percentage of consumers are using multiple ways to view content, and they like it," says J.D. Power's Jeff Conklin. Read the whole story
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by Wayne Friedman
Media, marketing and technology merger-and-acquisition deals and total dollar volume continued to climb during Q3 versus earlier in 2017 and a year ago. There … Read the whole story