by Larissa Faw
"Even though we have some preliminary encouraging signs, we remain very cautious and determined to win," Publicis CEO Arthur Sadoun told analysts on an … Read the whole story
by Steve McClellan
Former Engine Media CEO Lisa Weinstein has been named CEO of Curiosity.com, the Chicago-based media platform that was spun off from Discovery Communications nearly … Read the whole story
by Larissa Faw
Founded in 2002 by CEO Ryan Lash, the 70-person ymarketing focuses on data visualization and analytics with a roster of clients that includes Yamaha … Read the whole story
by Larissa Faw
The New York-based agency has hired Kevin Porter to become head of media communications, succeeding Mel Stern, who returned to J3/UM. Read the whole story
COMMENTARY
by Tom Denford, Op-Ed Contributor
The door is open for a major new player in the digital advertising business and Amazon has the ability to deliver. Its zero profit … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Its Gold Standard launch today could be digital advertising finally growing up -- which it needs to do in order to survive. Read the whole story
by Karlene Lukovitz
Leading up to the Grammys, the effort will be supported with a "robust media plan" spanning "high-profile stages and properties," including the iHeartRadio Jingle … Read the whole story
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by Richard Whitman, Columnist
Opposition is mounting to Bain Capital's $1.3 billion tender offer for ADK, one of Japan's top agencies in which WPP, its largest shareholder, has … Read the whole story