Through the first nine months of the year, GroupM's MediaCom is the top media agency in new business results, according to a report just … Read the whole story
"Verizon has been a proud supporter of public safety nationwide for decades. This segment is a continuation of our commitment to first responders," John … Read the whole story
College education has greater "good life" resonance with younger age groups than older ones. Teenagers lead with 29% including this, falling to 26% of … Read the whole story
Many agencies are celebrating the Thanksgiving holiday by giving back to their communities in some form or other. Here's just a small sampling of … Read the whole story
I see the news tout the volume of spending by companies like Netflix, HBO, Hulu and Amazon for original programming, but is there ROI … Read the whole story
Videogame publisher Take-Two Interactive has appointed Butler, Shine, Stern & Partners (BSSP) as the new AOR for the NBA 2K account following a formal review. CP+B … Read the whole story
William Henry, the men’s jewelry and luxury accessories is unveiling a brand advertising campaign, “Every Man Has A Story,” to tell the story behind … Read the whole story
Roy Torres has been hired as group creative director at VML Atlanta. He will help oversee creative work across VML’s Memphis, Atlanta and Bogotá … Read the whole story