MediaPost Agency Daily
Monday, December 18, 2017
  • The 'Unconscious' Challenge Of Gender Diversity
    by Larissa Faw

    While the advertising world continues to make giant strides toward gender equality, there is an emerging yet unfortunate side effect. Male talent often avoids … Read the whole story

  • Havas Expands Culture Innovation Lab In US, Abroad
    by Larissa Faw

    This concept originally launched in Chicago two years ago to explore "current and future trends" by incubating experiences like a graffiti artists-in-residence, concerts from … Read the whole story

  • The One Club for Creativity Announces ADC Awards Jury Chairs
    by Larissa Faw

    The One Club for Creativity has announced its jury chairs for next annual ADC Awards, celebrating creative excellence in advertising and design. Read the whole story

  • Hyundai Plans Super Bowl Effort
    by Tanya Gazdik

    The automaker is working on a multidimensional campaign that will communicate its "Better Drives Us" philosophy and introduce consumers to the newest vehicles in … Read the whole story

  • Mad For Cryptocurrency? Now You Can Buy Advertising Tokens
    by Laurie Sullivan

    MadHive -- which develops blockchain technology for media and advertising, along with The Mad Foundation -- will generate the sale of "Mad tokens," a … Read the whole story

  • COMMENTARY
    Agency Pitches: A Review
    by Maarten Albarda, Featured Contributor

    Over the last few weeks, as I watched various agency presentations, it was amazing to see pdf pages from marketers' briefs come to life … Read the whole story

  • MEDIApsssst
    ANA: Transparency and Brand Safety Concerns Drive Expansion Of In-House Programmatic Activity
    by Richard Whitman, Columnist

    A new survey from the Association of National Advertisers shows that more than one-third of respondents have expanded their in-house programmatic capabilities. Read the whole story