MediaPost Agency Daily
Wednesday, March 14, 2018
  • Time's Up Adland: Top Ad Women Partner With Group To Fight Harassment
    by Steve McClellan

    A group of over 170 senior women ad agency execs including DDB's Wendy Clark and The Martin Agency's Kristen Cavallo has formed a partnership … Read the whole story

  • Ad Council, OMD Team Up For Drunk-Driving Campaign
    by Larissa Faw

    The campaign is timed to the three-week March Madness NCAA basketball tournament, a time when lots of college basketball fans are out drinking and … Read the whole story

  • Consumers Find 360 Video 'Overwhelming,' Aren't Sure What To Do With It
    by Joe Mandese

    360 video offers a new potential opportunity for brand marketers, but it's not without its pitfalls -- especially the need to "educate" consumers about … Read the whole story

  • More Digital Time Spent On Amazon Than Next Nine Retailers Combined
    by Joe Mandese

    At a time when the marketing world is thinking increasingly about the value of consumer time spent with media, and the brands represented on … Read the whole story

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    What's The Dish? Ask The Richards Group
    by Richard Whitman, Columnist

    After a month of speculation that satellite network Dish was going to award its creative agency account to The Richards Group, the companies confirmed … Read the whole story