Kinetic North America has promoted two of its senior managers, Michael Lieberman and Cedric Bernard to Co-CEO. They replace David Krupp, who has been … Read the whole story
Guests are invited to use Clairol's MyShade technology to virtually try on hair colors, immerse themselves in a multi-sensory experience and then receive samples … Read the whole story
T-Mobile announced Friday that it is releasing the world's first Smartshoephone: T-Mobile Sidekicks. Read the whole story
As P&G's associate brand director, she oversaw marketing for its $9 billion grocery business. Read the whole story
Fox News Channel's "The Ingraham Angle" has seen growing TV advertiser departures, due to a controversial tweet from Laura Ingraham attacking a Parkland survivor, … Read the whole story
Looks to boost brand recognition among younger consumers with family-oriented content on social, connected TV, streaming radio. Read the whole story
- COMMENTARY
All you chief marketing officers out there who think you're being so clever, so tech-savvy and so in tune with the millennials you so … Read the whole story
According to sources, the behind-the-scenes bickering between the two companies never stopped despite the formal cessation of talks in 2014. Read the whole story
The creative is designed to highlight the grocery chain's status as both producer and distributor but adding a layer of emotion that the chain … Read the whole story
Santa Monica-based independent agency RPA has hired Cliff Atkinson for the role of senior vice president, executive director, digital media, a new role at … Read the whole story
UM, part of IPG Mediabrands has been tapped as media AOR for Expedia’s Canadian region, the agency has confirmed. MediaCom had previously worked with … Read the whole story
