MediaPost Publications - MediaPost Agency Daily 04/18/2018

Consumers Want Voice Services To Go Beyond The Basics
by Larissa Faw
That's according to a new report from Publicis Media, which explores the user experience with voice-assisted devices like Amazon's Echo and Google Home. Read the whole story
Omnicom Reports Q1 Growth Of 2.4%
by Steve McClellan
But the weakest link was North America, where the firm reported a slight organic revenue decline. Read the whole story

Publicis Media Taps Gerry Boyle To Head EMEA, APAC
by Larissa Faw
This role expands Boyle's current remit as CEO of the company's APAC region to include oversight of EMEA operations as well. In the latter … Read the whole story
Digital Remedy Acquires CrowdHere, Pahade Named COO
by Joe Mandese
CrowdHere, the video crowd-sourcing platform developed by Madison Avenue digital agency vet Nick Pahade, has merged with Digital Remedy, a company that develops technology … Read the whole story
COMMENTARY
Who Should (And Could) Protect Our Personal Data?
by Gord Hotchkiss, Featured Contributor
Last week, when I talked about the current furor around the Cambridge Analytica scandal, I said that part of the blame -- or at … Read the whole story
Can WPP Survive Without Sorrell?
by Richard Whitman, Columnist
The speculation from the analyst community and others has been bountiful following the weekend resignation of WPP chief Martin Sorrell. Read the whole story

Dentsu Aegis Wins Global Media Assignment For Gore-Tex
by Steve McClellan
W. L. Gore & Associates (of Gore-Tex fabric fame), has appointed Dentsu Aegis Network as its global media agency for its fabric division. The appointment … Read the whole story
Vegas Caesars Palace Offers Emperor-Like Experience
by Larissa Faw
Las Vegas' Caesars Palace and its agency i.d.e.a. are attempting to expand the resort's appeal to a younger generation with the #LikeACaesar campaign. It … Read the whole story
Agency Vet Steinhour Named Chairman VCU Brandcenter Board
by Larissa Faw
After serving on the Board for 13 years, agency veteran Jeff Steinhour has been appointed chairman of the graduate program VCU Brandcenter at Virginia … Read the whole story