"Everything in the industry has changed -- the media landscape, clients, consumers -- but not holding companies," Sadoun tells MediaPost. Read the whole story
The MullenLowe media unit is significantly expanding its New York operation and has appointed Laura Kavanagh, previously with MediaCom, to oversee it. Read the whole story
The Groupe reported its first results using IFRS15, the new accounting standard on revenue recognition begun in January. "Our Q1 performance gives us confidence … Read the whole story
The group and some of its members can talk the talk on this issue. Will they walk the walk? Read the whole story
- COMMENTARY
Are big media companies ready for another big wave of disruption? They'd better be. The direct-brand revolution is starting, and it might not be … Read the whole story
The spot runs across Reynolds Kitchens digital and social channels as well as online across a range of digital properties. TV spots will run … Read the whole story
Omnicom has tapped long-time company executive Chuck Brymer to helm a newly consolidated branding shop called Brand Consulting Group. Brymer ran Omnicom’s creative agency … Read the whole story
Interpublic agency Deutsch and Starco Brands have formed a partnership that includes a “significant” shareholder stake in the company for Deutsch which also becomes … Read the whole story
