by Larissa Faw
Cynthia Glasbrenner, Publicis svp-managing director, will lead the unit, which spans social media buying and planning, strategy, creative, listening and advanced analytics. Read the whole story
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by Larissa Faw
In total, 721 Pencils were awarded during D&AD judging this year, with 74 Yellow Pencils, 156 Graphite Pencils, and 488 Wood Pencils. Read the whole story
by Steve McClellan
The six-year-old agency specializes in digital services including SEO, SEM, social, paid media and digital analytics. Clients include L'Oreal and Banco Ripley. It will … Read the whole story
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by Larissa Faw
A number of agencies are celebrating the annual Take Your Child To Work Day (which is today) by giving their employees' daughters and sons … Read the whole story
by Joe Mandese
An analysis of Americans' time spent with major digital platforms supports continued ad investments in Google's properties, but may question the longer-term wisdom of … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
WFA shows that 98% of brands are aware and working on it. Look away if you're expecting massive fines on May 25th. Read the whole story
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by Richard Whitman, Columnist
Uh, oh, that's not a good sign for an ad agency when the client states publicly that it's been "invisible." Especially when that client's … Read the whole story
COMMENTARY
by Tony Jarvis, Op-Ed Contributor
What do Bill Harvey, David Poltrack, Irwin Gotlieb and Dr. Jim Spaeth have in common? Each has won the "Erwin Ephron Demystification Award" given … Read the whole story