According to the Boston-based agency the moves follow a string of new business wins in the telecom, retail and healthcare industries, including Frontier Communications … Read the whole story
While W+K helped craft the campaign, the agency was not named a party to the suit. Read the whole story
He's been the inside favorite for the last couple of years as the company began seriously considering succession scenarios. Read the whole story
- COMMENTARY
It's the most hectic time of the year for CPG companies: Time to develop the Annual Operating Plan (AOP). Agencies play a big role. Read the whole story
- COMMENTARY
A business and its leader can fail -- right up to when their stock price nosedives. A midweek report revealed flat user growth, too … Read the whole story
The campaign includes TV, print, digital, outdoor billboards, and social channels, and will run throughout the Northeast region of the country. Read the whole story
Sid Lee is increasing its Los Angeles staff with three hires in newly created roles. Robyn Pocrnich, ex-72andSunny, joins as head of strategy to … Read the whole story
Japan-based videogame and console maker Nintendo has launched a media review, according to a report in Adage.com. The firm spent nearly $75 million on … Read the whole story
