Dentsu confirmed that Dentsu Aegis Network CEO Jerry Buhlmann, 58, was "retiring" from the company but would take on a special advisory role in … Read the whole story
Purpose is not simply a nice thing to have -- it's imperative in this day and age," said ANA's chief executive Bob Liodice. Read the whole story
Amid a new round of 350 corporate layoffs, changes in digital marketing and other moves, Emily Chang has been promoted to SVP U.S. marketing. Read the whole story
Dentsu Aegis Network, the company's international operation, posted organic growth of 7% in the third quarter and 4.6% for the first nine months. Read the whole story
The agency tested a flight of marketing content tailored to different motivations for quitting smoking against the CDC's current, one-size-fits-all anti-smoking campaign, which hinges … Read the whole story
Our efforts continue to improve the more we layer in the right data, but very little (if any) of that data is third-party-based. Read the whole story
The ad -- which features Rod Stewart (voicing the role of an animated sea turtle) and Icelandic strongman Hafthor "The Mountain" Bjornsson, among others … Read the whole story
The "Vote Every Day" campaign suggests consumer voting can continue past Election Day by buying from companies certified for social consciousness. Read the whole story
After spending the past year as freelancers, the creative team of Mariota Essery and Driscoll Reid are officially becoming part of the Sid Lee … Read the whole story
Major League Lacrosse (MLL) has selected Troika for the sport league's rebranding initiative that will revamp its logo, website, branding on all marketing and … Read the whole story