MediaPost Agency Daily
Tuesday, December 11, 2018
  • Creativity At The Core Of Plan A's New Holding Company Model

    Badger & Winters is the latest agency to join the network, which includes Untitled Worldwide, Van's General Store and Beekman Social. Essex, founder and … Read the whole story

  • De Nardis Leaving OMG At Year's End

    Mainardo de Nardis, executive vice chairman of Omnicom Media Group, is leaving after 10 years and is looking at a number of startup opportunities. Read the whole story

  • Holiday Campaigns Continue To Roll Out Across The World

    Hershey's Bells" campaign is expanding into an interactive experience inviting people via Instagram Stories to play and hear new bell sounds, thanks to Dentsu … Read the whole story

  • She's Baaaaack. On A Bigger Stage

    For bigger impact. At least that's the idea of "Fearless Girl's" return to new a location at the New York Stock Exchange. Read the whole story

  • For Programmatic To Grow, Commercial Terms Must Change

    Advertisers should treat programmatic advertising as a long-term investment and seek significant cost efficiencies for consolidating their media spend. Read the whole story