Benjamin Moore is appointing FIG, formerly known as Figliulo & Partners, and Horizon Media as the paint brand's new AORs following a competitive review. Read the whole story
The programmatic firm partners with digital platforms, including Amazon, Facebook, Google, Instagram and Snapchat, to run campaigns for clients such as Chico's, Mazda, Prudential, … Read the whole story
The Association of National Advertisers and the American Association of Advertising Agencies today will begin pushing the industry for widespread adoption of Ad-ID and … Read the whole story
Best known for its cash register coupons, the firm filed for Chapter 11 bankruptcy protection today as it undertakes a restructuring. It has been … Read the whole story
The Martin Agency has promoted Matt Mattox from group strategy director to group account director, charged with leading the GEICO account. Mattox has been … Read the whole story
Peter Mayer Advertising has been named the agency of record for Baton Rouge, LA-based GoAuto Insurance. While GoAuto has used a number of marketing … Read the whole story
