MediaPost Agency Daily
Tuesday, January 8, 2019
  • Zenith Taps James As Global Brand President

    James will transfer from Sydney to London to take on the new role, succeeding Vittorio Bonori, who was recently tapped to run Publicis Groupe's … Read the whole story

  • New Aflac Campaign Addresses Misperceptions About Its Products

    In the new campaign, from Publicis, the Aflac duck becomes more "helpful" while maintaining a comedic side. Read the whole story

  • Analyst Raises Ratings For IPG, Publicis: Maintains Omnicom, WPP

    Citing "relatively low stock trading levels, and improved 2019 stock price targets," Wall Street analyst Brian Wieser has upgraded his ratings for both Interpublic's … Read the whole story

  • 'Omni' Channel Picks Up One More: Out-of-Home

    This week, the ad industry will take a major step toward so-called "omnichannel" integration as MediaMath rolls out a system with digital out-of-home platform … Read the whole story

  • McKinney Checks Into Choice Hotels

    The remit includes all strategy and creative development, including broadcast, digital, social, radio, print, and out-of-home. Read the whole story

  • What's Your Favorite GEICO Ad?

    That's the question The Martin Agency asks in a new campaign for its longtime client. Read the whole story