The firm is also working on plans to provide individual brands with the option to take more planning and digital buying capabilities (including search … Read the whole story
Monahan has been tapped to lead the company's Intel media account and head a U.S. ventures program. Read the whole story
Interpublic, whose acquisition of Acxiom was the biggest deal of the year, led Madison Avenue holding companies in terms of 2018 M&A deal value, … Read the whole story
Based in Toronto, Brent Choi will oversee the agency's creative offering across all platforms in Canada, including TRACKDDB, Tribal Worldwide Canada, TracyLocke and Twice. Read the whole story
In 2019, identity will eclipse the cookie.That means smarter, more connected and personalized experiences from brands, content and experience providers. Read the whole story
As May's deal is killed off, adland makes pleas for the PM to ditch the no deal alternative, which could see an advertising recession. Read the whole story
The agency is tasked with leading a brand repositioning for the client that works with 1,500 brands, including major ones like McDonald's, Microsoft and … Read the whole story
The creative, developed with AOR Quench, references childhood moments, like cartwheels, the inability to reach countertops -- and, naturally, red Sun-Maid boxes. Read the whole story
Sunoco Fuels is appointing Solve as the brand's new advertising AOR following a competitive pitch. This winner replaces two incumbents. Creative incumbent was Allen … Read the whole story