MediaPost Publications - MediaPost Agency Daily 02/15/2019

Changing Of The Guard At Omnicom Media Group NA
by Steve McClellan
Company veteran Scott Hagedorn succeeds Page Thompson as North American CEO as John Swift is named chief operating officer of the group. Read the whole story
Lee Clow Retires
by Steve McClellan
The TBWA creative legend officially hangs up his spikes today, although he'll still serve as Chairman Emeritus at the agency and be involved in … Read the whole story

Publicis Groupe In Talks To Sell Proximedia
by Larissa Faw
With operations in France, Belgium, the Netherlands and Spain, the 575-employee Proximedia provides digital services to SMEs, small enterprises, small shops and craftsmen for … Read the whole story
Dentsu Aegis Network Now Contributes 60% Of Dentsu's Total Business
by Richard Whitman, Columnist
DAN posted organic growth of 4.3% last year and 3.4% in the fourth quarter. In the Americas growth was nearly 5%. Read the whole story
COMMENTARY
D2C Brands Are Not Your Father's Marketers -- Not By A Mile
by Dave Morgan, Featured Contributor
D2C marketing is not about advertising, but about innovative products solving well-known, widely shared and seemingly intractable consumer problems. Read the whole story

CCO Helps Chicago Combat Opioid Abuse
by Larissa Faw
The U.S. Drug Enforcement Administration (DEA) and the Chicago Crime Commission are partnering with Clear Channel Outdoor (CCO) for an opioid-abuse public awareness campaign. … Read the whole story
C-K Adds Tech Guru
by Larissa Faw
Cramer-Krasselt is hiring Jeff Kean as senior vice president, innovative technology director to lead a team of developers, creative technologists, UX/UI members working across … Read the whole story