Both agencies are based in Dallas and Calise Partners Chief Operating Officer Taylor Calise will lead Imaginuity as CEO. Read the whole story
Heitman, who served as communications vice president at Horizon for five-plus years, has joined Daddi Brand Communications in a new role at the agency. Read the whole story
Ad spending by cannabis retailers In cities and states where marijuana has been legalized jumped 23% to $4.122 million in 2018, according to estimates … Read the whole story
In a new campaign Taco Bell tells fans they can eat tacos anytime they want to, while having a little fun at expense of … Read the whole story
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CMO jobs are as short-lived as a fruit fly, traditional marketing tools are increasingly ineffective and, according to Accenture Strategy even the idea of … Read the whole story
- COMMENTARY
When I had the privilege of working with the late Simon Broadbent in the U.K., the advertising effectiveness research bug bit me firmly in … Read the whole story
Black Hills Energy is "Ready" to engage people with the utility company by showcasing three customers. The new brand platform, developed by Vladimir Jones, … Read the whole story
Partners + Napier has elevated Mike Baron to executive creative director in a newly expanded role where he will continue to oversee creative work … Read the whole story
City Year is appointing Connelly Partners (CP) as AOR following a competitive review. As AOR, CP aims to increase brand awareness and recruitment among … Read the whole story
