Starcom will cover all direct response, brand and advanced TV investments in the U.S. and Canada for Vistaprint, maker of business cards and other … Read the whole story
The deal, with an estimated value of $265 million, is part an effort by the South Korean-based Innocean to bulk up on its digital … Read the whole story
While the use of cryptocurrency in media-buying gets a lot of discussion, it is getting little uptake from the demand-side. A survey of ad … Read the whole story
- COMMENTARY
Product packaging may provide one of the most evolved, immersive, empowering creative opportunities within your future brand experience. Read the whole story
The agency will have offices in New York and Miami, home to the Grammy-winning artist and entrepreneur whose real name is Armando Christian Perez. Read the whole story
Match Marketing Group is hiring Brian Cohen as Chief Executive Officer, succeeding Michael Dill who is leaving the post he has held since 2017. … Read the whole story
The creative shows two colleagues playfully arguing over the importance of performance and value in the cloud. Read the whole story
Online used car buying platform Carsation is appointing The Gate as its agency partner following a three-month review. The Gate will be responsible for … Read the whole story
