Cincinnati-based Legacy Acquisition Corp. has announced a definitive agreement to acquire Chinese marketing company Blue Focus in a stock transaction that includes assumption of … Read the whole story
The creative, developed with Smith Brothers, introduces a new "Make Life Pop" tagline for the 95-year-old brand. Read the whole story
David&Goliath (D&G) has appointed Laura Forman Chief Strategy Officer. She replaces Wells Davis, who is leaving the agency to pursue new opportunities outside the … Read the whole story
The volume of programmatic ads that could be categorized as questionable -- explicitly malicious ones, in-banner video, and ones violating explicit quality criteria -- … Read the whole story
Well, that's what his proclamation on Women's Equality Day states. Does anyone believe it? Read the whole story
The "We're All Rivals Here" creative features passionate fans filmed simultaneously to enable them to trash-talk each other in real time. Read the whole story
SS+K, a subsidiary of M&C Saatchi, has named Stevie Archer executive creative director to oversee creative development for clients such as Airbnb, Tourism Australia, … Read the whole story
Cobra Firing Systems is hiring Brandience as agency partner to provide brand strategy for new products and market expansion initiatives for the manufacturer and … Read the whole story
