Disney has awarded the biggest pieces of its $2.2 billion global media assignment to Omnicom Media Group and Publicis Groupe after a review, according … Read the whole story
Zenith, serving as Lysol's media AOR, created the strategy to drive awareness for Lysol's "Healthy Habit" initiative aimed at reducing illness. Read the whole story
Accenture Interactive has agreed, subject to final terms and conditions, to acquire Sutter Mills, a French firm that specializes in developing and executing data-driven … Read the whole story
Samantha Foy has joined Cedar Knolls, NJ-based Marketsmith as senior director of digital media after an eight-year stint at barter media-buying giant Active International. Read the whole story
The private-equity giant will soon own 60% of Kantar in a joint venture deal with WPP. After three years, Bain has the option of … Read the whole story
The creative, developed with agency Hill Holliday, suggests counter culture's first rule is providing a free slice to taste. Read the whole story
WPP commerce agency Geometry has promoted Tyler Murray to North American CEO, succeeding Scott McCallum who is shifting to the role of North American Chairman. … Read the whole story
P.F. Chang's is appointing The Richards Group as the Asian restaurant chain's new creative agency of record. The business previously was handled in-house. In … Read the whole story