MAD Agency Daily
Tuesday, October 15, 2019
  • OMG, Publicis Groupe Big Winners In Disney Global Media Review

    Disney has awarded the biggest pieces of its $2.2 billion global media assignment to Omnicom Media Group and Publicis Groupe after a review, according ... Read the whole story

  • Lysol Enrolls In Nickelodeon's 'Slime School'

    Zenith, serving as Lysol's media AOR, created the strategy to drive awareness for Lysol's "Healthy Habit" initiative aimed at reducing illness. Read the whole story

  • Accenture Interactive Agrees To Purchase France's Sutter Mills

    Accenture Interactive has agreed, subject to final terms and conditions, to acquire Sutter Mills, a French firm that specializes in developing and executing data-driven ... Read the whole story

  • Marketsmith Taps Active's Foy For Digital Media

    Samantha Foy has joined Cedar Knolls, NJ-based Marketsmith as senior director of digital media after an eight-year stint at barter media-buying giant Active International. Read the whole story