When two of Madison Avenue's most venerable agency brands -- J. Walter Thompson and Ogilvy & Mather -- spun off their media departments to … Read the whole story
Brien has been a leader in the advertising and media business for most of his career, much of the time turning around companies that … Read the whole story
Last year when Kristen Cavallo received many best-of 2018 accolades, these honors were based largely on her potential as the first female creative leader … Read the whole story
Scott Varland who has been appointed senior vice president and head of the North American region of the unit, which was formed in late … Read the whole story
The campaign is designed to show how the freelance platform provides a "seamless bridge" between traditional teams and highly skilled independent talent. Read the whole story
This Marketer competition will be open to young brand marketing professionals (30 years old or younger as of June 22, 2020), with each team … Read the whole story
This year's global event, set for May 20, will allow aspiring young creatives to present their portfolios before judges selected by participating local agencies. Read the whole story
Advanced TV advertising on OTT/connected TV platforms is being used by 66% of major brand advertisers to reach target audiences, according to a new … Read the whole story
COMMENTARYOne of the big questions coming out of CES is which innovations will scale and have enough sustainable consumer interest. The next logical question … Read the whole story
A published report says the firm is in a state of disarray and may soon announce another restructuring. That could see Publicis Media folded … Read the whole story
Solve has promoted Kara Brower from director, project management to the newly created director of operations. This new position is designed to address the … Read the whole story
